Production Solutions and Analytics

These are examples of a few production strategies that had to be invented on the fly for the development and operations of the project. Many of these were customized specifically for the site or initiative and included the integration and sync of marketing lists, and integrated analytics post launch.

Much of the spec work is and always will be to focus all the stakeholders on reaching a common specified goal. One of my first questions when assessing a project is if there is documentation to support the concept.